Common questions
Frequently asked questions
What is PartnerLlama?
PartnerLlama is a performance-based acquisition studio. We build and manage affiliate, creator, publisher and lead generation channels, with our work tied to measurable outcomes such as customers, qualified leads, CPA and revenue.
Are you an affiliate network or software platform?
No. We are the team behind the channel. We use technology and tracking infrastructure, but our value is in strategy, partner recruitment, activation, management and optimization.
How does your CPA model work?
We agree on the desired outcome and economics upfront — typically a CPA for a qualified customer or lead. We then build the acquisition channel around that target and optimize toward profitable performance.
Do you manage affiliate programs end to end?
Yes. We can take an affiliate program from strategy and setup to recruitment, onboarding, activation, optimization and ongoing management.
Do you manage creators and influencers too?
Yes. We build performance-based creator programs, identifying relevant creators, structuring commercial partnerships, tracking conversions and optimizing based on the revenue or customers they generate.
Do you also do lead generation?
Yes. We run performance-based lead generation using publishers, media buyers and paid media. Campaigns are structured around qualified leads and target CPA rather than simply generating traffic.
What industries do you work with?
We work across SaaS, AI, eCommerce and performance-driven lead generation, including verticals such as finance, home improvement and other high-intent categories.
Do you charge a monthly retainer?
Our core proposition is performance-based, rather than a traditional agency model where you pay primarily for hours or activity. Commercial terms depend on the channel, vertical, economics and outcome we're delivering.
What is PartnerLlama?
PartnerLlama is a performance-based acquisition studio. We build and manage affiliate, creator, publisher and lead generation channels, with our work tied to measurable outcomes such as customers, qualified leads, CPA and revenue.
Are you an affiliate network or software platform?
No. We are the team behind the channel. We use technology and tracking infrastructure, but our value is in strategy, partner recruitment, activation, management and optimization.
How does your CPA model work?
We agree on the desired outcome and economics upfront — typically a CPA for a qualified customer or lead. We then build the acquisition channel around that target and optimize toward profitable performance.
Do you manage affiliate programs end to end?
Yes. We can take an affiliate program from strategy and setup to recruitment, onboarding, activation, optimization and ongoing management.
Do you manage creators and influencers too?
Yes. We build performance-based creator programs, identifying relevant creators, structuring commercial partnerships, tracking conversions and optimizing based on the revenue or customers they generate.
Do you also do lead generation?
Yes. We run performance-based lead generation using publishers, media buyers and paid media. Campaigns are structured around qualified leads and target CPA rather than simply generating traffic.
What industries do you work with?
We work across SaaS, AI, eCommerce and performance-driven lead generation, including verticals such as finance, home improvement and other high-intent categories.
Do you charge a monthly retainer?
Our core proposition is performance-based, rather than a traditional agency model where you pay primarily for hours or activity. Commercial terms depend on the channel, vertical, economics and outcome we're delivering.